Moved recently? Changed numbers? Even the smallest mistake can prevent a customer from reaching you, killing a potential deal.
Always double-check your listings, however small or obsolete they may seem. Read More
If you are finding that navigating the waters of social media and other forms of online marketing is quite enough of a challenge for now, man the lifeboats because this post is all about measuring just how effective those efforts have been.
Many small business owners feel that jumping into the deep end and having to learn to swim with the social media sharks was worth a medal in itself. Read More
So you think it might be time to change your business name. We need to make something really clear from the get go.
A decision to change your business name is not a simple blink twice and turn around once kind of process.
It requires money, is fraught with difficulty and needs a lot of i's dotted and t's crossed in order to get the right result.
However it might be the best thing you can do in order to grow your business. Read More
Do you want to learn how to juggle your work flow better? You need more time to run your business? Read More
It only takes one disgruntled employee to create a toxic workplace.
Faster than you realise, this can infect everyone with complacency, irritation and general malaise.
Nip it in the bud by cleansing the workplace. Read More
I happened to be watching a basketball game over the break and saw an analogy to business – and to coaching.
A basketball player recognises their original route to the basket has been blocked: what do they do? Easy- without a second thought, they pivot and shift strategies, rerouting themselves onto the quickest and easiest route to the basket. Two points!
When it comes to obstacles in the original plan, small business owners need to act with the same grace, coordination and speed as a trained athlete does, taking in the scenario and shifting strategies with deft ability. Read More